From the first sketch to the final reel, learn to create and present your art the way it deserves to be seen, with proven methods to grow on social media.
Plan and create your illustration that grabs attention.
Add subtle motion that makes your artwork feel alive.
Capture your process clearly, using only your phone.
Cut and refine your reel in CapCut directly on your iPad.
Package your reel so it looks strong on every platform.
Learn how to reach more people with every piece you share.
In this course, I’ll teach you the exact process I use to create my every art reel. You’ll see how I plan, draw, animate, and edit from start to finish — the same method that helped me reach hundreds of millions of views and grow an audience of over one million followers on Instagram and YouTube.
You’ll go through the full workflow step by step, creating one complete piece along the way. By the end, you’ll have a finished, viral-ready art reel that’s fully drawn, animated, filmed, and edited using my system.
This method works on any social network. You don’t need professional gear or a large following. You just need your creativity and the desire to share it. When your art is presented right, people notice. They stop, watch, and remember. That’s how real growth begins.
49 lessons, 6+ hours of step-by-step video training.
Personal feedback on your homework and final project.
Private community for support and inspiration.
Discover proven methods to grow on social media.
Earn the Artist School certificate upon course completion.
About our certificates
Follow a step-by-step journey from the first sketch to a finished viral-ready reel.
In this section, you will learn how to create a complete illustration in Procreate from scratch, step by step.
In this section, you will learn Alex's animation technique in Procreate to create simple, smooth movement in your illustration.
In this section, you will learn how to plan and film your drawing process using your phone so it looks clean and engaging.
In this section, you will learn how to edit your reel in CapCut on your iPad, adjusting timing, cuts, and pacing.
In this section, you will prepare and post your reel confidently, ready for your audience to see. You will learn how to analyze performance and use a repeatable approach to grow your audience over time.
Learn how to create a stunning lightning animation in Procreate app. This Lighting animation is the most popular Procreate animation on social media which gained over 80 million views in total: TikTok + Instagram + YouTube. Learn how to do it on your own to bring more exposure to your art!
See the full process of creating a looped campfire animation in Procreate app and follow every step to create your own amazing fire animation in just a few hours.
Learn the complete process behind art that reached over 800 million views.